Case Study · Skin, hair and aesthetic clinic · Kalyan

Aesthetic Doctor Centre

Monthly patient leads: 25 → 130 (+420%) in 6 months

A lead is a form fill, WhatsApp enquiry or call.

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Client: Aesthetic Doctor Centre, Kalyan — a skin, hair and aesthetic clinic offering laser hair removal, anti-ageing treatments, acne solutions, medi-facials and cosmetic procedures.

The Problem
  • Low Google visibility
  • Limited Instagram reach
  • Inconsistent patient enquiries
  • Heavy dependence on referrals
What We Did
  • Google Business Profile optimisation
  • Local SEO for skin and aesthetic treatment keywords
  • Doctor-led Instagram Reels and educational content
  • Meta Ads for laser hair removal, acne and anti-ageing
  • WhatsApp automation for follow-up
Results (6 months)
  • Monthly patient leads: 25 → 130 (+420%).
  • Organic monthly views: 10,000 → 55,000+.
  • Cost per lead: ₹950 → ₹28.
  • Top 3 Google rankings achieved for the clinic's major skin and aesthetic treatment keywords in Kalyan.
"The digital marketing strategy significantly improved our online visibility and helped us generate a steady flow of qualified patient enquiries every month."
— Aesthetic Doctor Centre, Kalyan
Limitations

Results reflect this clinic's starting visibility, city and treatment mix; results vary by competition and budget. This clinic and the eye hospital are led by the same doctors — stated here for transparency.

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